Archive for August, 2010
August Luncheon: Butch Spyridon, President of Nashville Convention & Visitor’s Bureau
Beat the heat and join Nashville NAWBO for our August luncheon featuring a combination of learning and networking in the fun and relaxed atmosphere of Maggiano’s Little Italy on West End. Our next luncheon is on Thursday, August 26th from 11-1PM. Reserve your spot now!
Our August guest speaker, Butch Spyridon, president and CEO of the Nashville Convention & Visitors Bureau, will
discuss how new developments in Music City’s hospitality industry can benefit your business and how you can profit from its growth.
A hospitality industry veteran, Spyridon has led the charge to broaden the image of Nashville as Music City, beginning the first-ever city-wide branding initiative in 2004. Since that time the CVB has found new and innovative ways to grow its sales and marketing efforts keeping Nashville in the Top 25 performing hotel markets nationwide.
Butch Spyridon has served as the CEO of the Nashville Convention & Visitors Bureau (NCVB) since 1991. Under his leadership Nashville’s hospitality industry has reached the $4.0 billion mark, becoming Music City’s second largest industry.
Spyridon began his career in 1979 at the Mobile Chamber of Commerce as Assistant Manager of the Travel and Convention Department and was later promoted to Manager. From 1985 – 1991, he served as Executive Director of the Baton Rouge Area Convention & Visitors Bureau before moving on to Music City.
Throughout his career Spyridon has served on the boards of Destination Marketing Association International (DMAI) and Professional Convention Management Association (PCMA). Spyridon has received numerous awards and accolades including Nashville Sales Executive of the Year Award, the President’s Award from Meeting Professionals International, and the Stephen Foster Award from Nashville Songwriters Association International.
Spyridon serves on several civic boards including the Conservancy of the Parthenon and Centennial Park, and the Adventure Science Center. He also serves on industry related boards including the Nashville Hotel and Lodging Association, the Downtown Partnership, the Music City Bowl, the Museum of African American Music Art and Culture.
In recent years Spyridon has led the charge to broaden the image of Nashville as Music City, which began with the first-ever city-wide branding initiative in 2004. Since that time the CVB has found new and innovative ways to grow sales and marketing efforts. Highlights over the past five years include adding sales staff in 3 other cities, creating and growing city-wide events, forming numerous strategic partnerships and producing a monthly show for Sirius XM Radio featuring Nashville songwriters. These endeavors have helped keep Nashville in the top 25 hotel markets nationwide.
Our luncheons are always a great place to meet like minded women business owners. Learning, networking and growing your business is what we are all about. Check it out for yourself and register now!
How Fashion Impacts Your Business Image: Mila Grigg
Our July luncheon was not only entertaining but informative! I can’t remember the last time we had so many people critiquing the length of their pants or the height of their heels – and laughing about it. When I think of fashion in business, I never really thought about it the way Mila Grigg of Moda Image Consulting does. Her take on fashion is that it supports your brand, your image and your lifestyle. By focusing on the image you project to others, it can enh
ance your success.
Some of what Mila talked about wasn’t so much specific tips (though she offered quite a few) but asking some pertinent questions, such as, “How would you like people to perceive and describe you when they see you? and “What is the promise your clothing makes about you?”. People SEE you before they HEAR you and make split second decisions about you based on your appearance. Having the right one for your profession and industry can make the difference between gaining a new client or not in many cases.
Mila talked about the need to be polished, and to pay attention to the details. Jackets and structured clothing and accessories are always winners. The part that got the biggest (and funniest) reaction was the discussion of Spanx and how much better it can make your clothes fit – as well as all other proper undergarments. Good thing the waiters were out of the room!
You never know what you are going to learn at a NAWBO luncheon. This was one topic that have everyone talking – and planning an overhaul of their business wardrobe!
Stay tuned for our next luncheon featuring Butch Spyridon, CEO of the Nashville Convention & Visitors Bureau, discussing how new developments in Music City’s hospitality industry can benefit your business and how you can profit from its growth!












